Business is not just numbers and profits. This thesis summarizes many challenges, corporate culture, and productivity performance.

Performance management is a systematic process of workload planning and determination of expectations, continuous monitoring of productivity, development of productivity, periodic performance evaluation, and high-performance remuneration. One of the leading causes of productivity loss is a sense of fear. Any business model should create a sense of security and reduce the fear of failure. Fear leads to inefficiency and poor performance. Employees should feel safe, and this can be by making sure that they have the necessary and relevant knowledge regarding their work.

Martensen and Gronholdt, 2006. Leeflang, 2011 believes that orientation, organization, and operationalization are three pillars that determine the degree of difference that marketing firms can achieve over other firms. Thus, a sustainable competitive advantage is created for the employer when employees are instructed and inspired to use their abilities to build knowledge. These advantages underlie the formation of organizational competencies.

Covid-19

In 2020, the world faced with unforeseen circumstances that affect the life and corporate culture of business corporations. Such conditions cause fears and thereby reduce motivation. How to keep the "weather" in the work chain? Escudo advisers conducted research and advise all business units to do psychological training for staff in order to reduce the risk of regression during work.

We want to share how our staff motivates themselves at home.

Tugba Tekin

Office Manager

"Although staying at home gives us the feeling that our freedom is restricted, it will be good for us to discover ourselves. Everyone realizes that they should treat the world and all living things with more care. Time management is entirely ours. In this process, I finished about six books.I participate in online training related to my career goal and get a certificate.I make virtual museum trips.I discover new recipes in the kitchen: more news, more politics, more world.

Everything will be fine. "

Galiya Urusova

International coordinator

"Generally, of course, we were not ready for such kind of isolation, and surely it's not the comfortable time we have right now. As for me, I changed my surroundings quite often, so adaptation to a new lifestyle is not too difficult for During self-isolation, I am lucky to have my routine work online. I start cooking for myself, listen to classical music, and play games, which distract me from the current situation. Inevitably Netflix becomes my best friend before sleep. Ups become so natural to me.

Thanks. "

Kemal Uskuca

Chief Executive Officer

"In the beginning, it took some time to adopt working as a home office. Now it's easier to do it. As long as you discipline yourself about working hours as starting early morning that stay in touch with colleagues in a secure communication makes everything easier Moreover, we are lucky that our work can be remote. "

Alina Vorotyntseva

Business Development Manager

"The planning of the day motivates me, and the more detailed list is, a more productive day will be. During ordinary life, we encounter each other in the office, measured by energy and knowledge. Now we are isolated from social life, and there is no control of leaders over us.It turns out we are self supervisors.It is an exciting experience, no matter how difficult it is - an excellent time for self-knowledge and education, improving work skills.

PS: Yoga and exercise help to increase performance. Try before working hours, and you will see the result! "

Erdal Culhalar

Warehouse manager

"The circumstances of the pandemic had almost no effect on my workday. The only thing now I need to come to the warehouse in a protective suit. My job is quality control and coordination of logistics. Since we supply the necessary and emergency goods, we work with the team in new conditions. There will be something to tell the children. "